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DNAFit Interviews Personal Trainer Kim Ingleby about her success working in the fitness industry and how she is using DNAFit with her clients

DNA FIT: For those reading, please let us know your name, business name and location.

Kim: Kim Ingleby, Energised Performance based in Bristol and work all over the world.

DNA FIT: Tell me what your business model is.

Kim: It is a mind and body coaching business to empower people to be their best and realize their full potential, letting go of their fears and enhancing the person that they are.

DNA FIT: How many years have you been in the industry?

Kim: Professionally, 15, and personally through my sporting background a good 20. As I used to ride horses. That’s my background and my passion as a teenager. I rode in the Under 21 Scottish team. I know, no accent, but I rode for them through year 13 and worked for a lot of Olympic people doing that and then I transferred when it was just getting too much to afford to fund the horses and also I wanted to grow my business.
I transferred the horse, sadly, to a bike and a triathlon and endurance sports. I completed a triathlon. We all have done a real mixture of things and I’ve done some stage shows now as well, so a blend of everything.

DNA FIT: How did you find out about DNAFit?

Kim: I’d been watching the industry and learning and reading. As a rule, I think professional development is key. I think I read an article in the Times and/or New Scientist ages ago about it, probably three or four years ago and I thought, “That is going to be something that’s going to make the fitness industry different but I’m not sure whether it’s going to work.” I watched it and then about six to nine months ago I found you guys through reading different articles. I thought, “Yes, they’ve got a formula that works and it’s scientifically proven and it’s also put into an accessible form where the client can use it and the trainer can help them facilitate that use.”

DNA FIT: Have you done the test yourself? What were the results?

Kim: Yes. I think that’s absolutely imperative that as a trainer you do practice or part of that experience what you’re going to do with your client so that you understand whatever you’re doing. What were the results? I don’t have them exactly to hand so I can’t tell you point on. Basically, low-carb diet, predominance to power, a high risk of injury, medium rate of recover and all of the markers are on a meager vitamin B, vitamin D and sensitivity but all raised. The only one that wasn’t was the ACE.
I found that fascinating for my personal history and also my professional and personal background in sports. I thought, “Hmm, this is intriguing.” I’m intrigued to see if there’s going to be any difference and I want to learn more and potentially it could be great for my clients.

DNA FIT: How was the two-day training with DNAFit?

Kim: I’ve actually only done one day due to work commitments. I’m doing the other day next month. I really enjoyed the training. I actually did the test before because I’d won the Personal Trainer to Watch Award and so through that I’d actually did the test before I did the training. I had read everything in detail so I think I gained a lot more from the course because I read everything. I really enjoyed the training and I think it backed up what I’d read and also made me understand how I could facilitate it better.

I think my knowledge and skills in NLP and the mental side of things has helped me to manage some of my clients who have had results that have made them perhaps a little bit anxious or a little bit like, “Oh, I can’t do that now.” I think the blend of everything has been really useful.

DNA FIT: Tell me what the response has been from your clients? Do you use DNAFit with all of them or some of them? How does that procedure work?

Kim: The clients I’ve worked with using the DNAFit range from young, talent-spotted athletes that I work with up to CEOs in businesses, my everyday moms and businessmen and sports people—a huge variety. I get really excited about it because I can make it smart. I can make their training smart for them. With most of them, there hasn’t been anything that I haven’t learned with them because I’ve gotten to know my clients really well. It’s just exciting because we can fine tune things and help them make sense of why something might be a problem for them or if they’re missing something. Just train them smarter and it’s more personalized for them. I think it’s invaluable. I’ve used it with clients all over the world as well, actually. I Skype clients in the Middle East, for instance, and I’ve worked with two of my clients using DNAFit abroad as well. It’s a great tool in the box of things that’s appropriate for the majority of clients at the right time, I think.

DNA FIT: Tell me a little bit more about how your online training works and how you incorporate it with DNAFit.

Kim: The online coaching has come partly through demand and partly through some of my clients either moving abroad with work or traveling with work. My client celebrities or sports clients, obviously, travel a lot so we Skype coach and there’s accountability each month. Normally, it’s just a monthly coaching call and some are doing specifically mental strength and confidence training with me, so using the mind side of the business, and others are doing detailed training plans and some do both.

The DNAFit we’ve used with all types of clients. It’s enhanced them for whatever they need, really. I think in the environment, say in the Middle East, what they can get hold of food wise varies and it’s just allowed them, if they’re traveling a lot, to train smarter, athletes who are traveling to train better and celebrities who are under pressure with, say, three months of lack of sleep and high pressures that we can find their markers and go, “Look, you need to be more mindful of this and perhaps then you should pop in a supplement.” It’s just key to go, “I’m an experienced trainer. I’m not a doctor. This is just your DNA. But this might actually help things and let’s give it a go, consistently, for a period of time and see what happens.”

DNA FIT: What would you say to any potential client or personal trainer who are skeptical about DNAFit?

Kim: I think it’s good to be skeptical, that’s my first point. I always say that with anything I’m going into because I think it’s good because it gets you questioning things. I think from a client point of view, yes, a lot of mine are quite resistant. They don’t want it and therefore I’m not pushing it on them at all. It’s just a tool that we offer. To those of them who are unsure, I believe in it and I think they believe me because they know my level of experience and knowledge with things. I shared the personal side.
I feel like I have benefited, I have some extra information that makes my own training smarter that I’m still playing around with and that’s it’s a one of test. It’s not investing in the Bloods that’s, say, a lot more money and commitment. Therefore, I feel like it’s worth it if someone wants to do it. From a training point of view, I think it’s a really good tool if it’s something that interests you. You can really add value to your clients but it depends on your business model and if you work with and why you want to make use of it. My values are pretty strong and I feel it adds value. I think as a trainer that’s what I would say. It does add value.
I’m glad I’m doing it now with the experience that I’ve got and the skillset that I’ve got. I think if I was taking it on as a younger trainer I might feel a little bit lost as to how to really get a client to utilize it and feel confident with that.

DNA FIT: Have you recently had a success story with a client who started off being tested with DNAFit at all?

Kim: Yes. Obviously, most of my clients, I think the first batch, probably was about three months so we’re still tweaking things and observing what they’re doing. One guy we completely changed his diet. He was stuck in the low-carb mindset from reading media things and it had worked up to a point.
I just had a sense he needed some carbs so I thought, “I really hope he takes the DNA test and we see what goes on there.” I also felt he needed a lot more recovery time. It was great because we’d been talking about it for a while but the Intragram really worked for him and we went into everything. He adapted his nutrition and has a more balanced food plan toward the Mediterranean Diet.

We’ve reduced some of his sessions, increased his recovery times and added just one supplement at the moment to see the difference. I think over the three months he’s lost four kilograms and 6% body fat. He was in the fit and healthy range and he was doing well. He’s eating more good foods and he’s feeling less stressed and pressured by his training because he has more space and time for life. If anyone’s listening or reading this and thinking, “You should have got him to do that before,” we talked about it but sometimes you get stuck in your mindset of what you feel did work and it’s quite hard to then have the courage to change.
For me, it gave him the confidence with what I was saying and also then that DNA backup to trust the change for a set period. It’s been really good.

DNA FIT: That’s a great response, Kim. Thank you. Just to clarify, he’s training less, a tweak to his diet and he’s getting better results because of that?

Kim:Yes, that’s right!

DNA FIT: Thank you for giving us a great incite into your business and how DNAFit supports that. Is there anything else you would like to add?

Kim: Before you stop it, I could add that from a female point of view, from a body confidence point, I say it tentatively because it is only three months. In my Inside Out program, which is like mind and body coaching, men and women, but specifically women, I’m really excited because it seems to be giving them a bit more confidence to eat a bit more, rest a bit more. It’s exciting and therefore for my younger clients who are maybe late teens/early 20s, I can really help them train smart and get their nutrition good and then fertility ones and post-menopause it’s just adding extra stuff. I’m still integrating it and I haven’t used it and I won’t use it with all my clients.
It’s young knowledge and experience that I’m giving examples from but I think it’s really exciting.

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DNAFit Interviews Personal Trainer Leanne Spencer about her success working in the fitness industry and how she is using DNAFit with her clients

DNA FIT: For those reading, please let us know your name, business name and location.

Kim: Kim Ingleby, Energised Performance based in Bristol and work all over the world.

DNA FIT: Tell me what your business model is.

Kim: It is a mind and body coaching business to empower people to be their best and realize their full potential, letting go of their fears and enhancing the person that they are.

DNA FIT: How many years have you been in the industry?

Kim: Professionally, 15, and personally through my sporting background a good 20. As I used to ride horses. That’s my background and my passion as a teenager. I rode in the Under 21 Scottish team. I know, no accent, but I rode for them through year 13 and worked for a lot of Olympic people doing that and then I transferred when it was just getting too much to afford to fund the horses and also I wanted to grow my business.
I transferred the horse, sadly, to a bike and a triathlon and endurance sports. I completed a triathlon. We all have done a real mixture of things and I’ve done some stage shows now as well, so a blend of everything.

DNA FIT: How did you find out about DNAFit?

Kim: I’d been watching the industry and learning and reading. As a rule, I think professional development is key. I think I read an article in the Times and/or New Scientist ages ago about it, probably three or four years ago and I thought, “That is going to be something that’s going to make the fitness industry different but I’m not sure whether it’s going to work.” I watched it and then about six to nine months ago I found you guys through reading different articles. I thought, “Yes, they’ve got a formula that works and it’s scientifically proven and it’s also put into an accessible form where the client can use it and the trainer can help them facilitate that use.”

DNA FIT: Have you done the test yourself? What were the results?

Kim: Yes. I think that’s absolutely imperative that as a trainer you do practice or part of that experience what you’re going to do with your client so that you understand whatever you’re doing. What were the results? I don’t have them exactly to hand so I can’t tell you point on. Basically, low-carb diet, predominance to power, a high risk of injury, medium rate of recover and all of the markers are on a meager vitamin B, vitamin D and sensitivity but all raised. The only one that wasn’t was the ACE.
I found that fascinating for my personal history and also my professional and personal background in sports. I thought, “Hmm, this is intriguing.” I’m intrigued to see if there’s going to be any difference and I want to learn more and potentially it could be great for my clients.

DNA FIT: How was the two-day training with DNAFit?

Kim: I’ve actually only done one day due to work commitments. I’m doing the other day next month. I really enjoyed the training. I actually did the test before because I’d won the Personal Trainer to Watch Award and so through that I’d actually did the test before I did the training. I had read everything in detail so I think I gained a lot more from the course because I read everything. I really enjoyed the training and I think it backed up what I’d read and also made me understand how I could facilitate it better.

I think my knowledge and skills in NLP and the mental side of things has helped me to manage some of my clients who have had results that have made them perhaps a little bit anxious or a little bit like, “Oh, I can’t do that now.” I think the blend of everything has been really useful.

DNA FIT: Tell me what the response has been from your clients? Do you use DNAFit with all of them or some of them? How does that procedure work?

Kim: The clients I’ve worked with using the DNAFit range from young, talent-spotted athletes that I work with up to CEOs in businesses, my everyday moms and businessmen and sports people—a huge variety. I get really excited about it because I can make it smart. I can make their training smart for them. With most of them, there hasn’t been anything that I haven’t learned with them because I’ve gotten to know my clients really well. It’s just exciting because we can fine tune things and help them make sense of why something might be a problem for them or if they’re missing something. Just train them smarter and it’s more personalized for them. I think it’s invaluable. I’ve used it with clients all over the world as well, actually. I Skype clients in the Middle East, for instance, and I’ve worked with two of my clients using DNAFit abroad as well. It’s a great tool in the box of things that’s appropriate for the majority of clients at the right time, I think.

DNA FIT: Tell me a little bit more about how your online training works and how you incorporate it with DNAFit.

Kim: The online coaching has come partly through demand and partly through some of my clients either moving abroad with work or traveling with work. My client celebrities or sports clients, obviously, travel a lot so we Skype coach and there’s accountability each month. Normally, it’s just a monthly coaching call and some are doing specifically mental strength and confidence training with me, so using the mind side of the business, and others are doing detailed training plans and some do both.

The DNAFit we’ve used with all types of clients. It’s enhanced them for whatever they need, really. I think in the environment, say in the Middle East, what they can get hold of food wise varies and it’s just allowed them, if they’re traveling a lot, to train smarter, athletes who are traveling to train better and celebrities who are under pressure with, say, three months of lack of sleep and high pressures that we can find their markers and go, “Look, you need to be more mindful of this and perhaps then you should pop in a supplement.” It’s just key to go, “I’m an experienced trainer. I’m not a doctor. This is just your DNA. But this might actually help things and let’s give it a go, consistently, for a period of time and see what happens.”

DNA FIT: What would you say to any potential client or personal trainer who are skeptical about DNAFit?

Kim: I think it’s good to be skeptical, that’s my first point. I always say that with anything I’m going into because I think it’s good because it gets you questioning things. I think from a client point of view, yes, a lot of mine are quite resistant. They don’t want it and therefore I’m not pushing it on them at all. It’s just a tool that we offer. To those of them who are unsure, I believe in it and I think they believe me because they know my level of experience and knowledge with things. I shared the personal side.
I feel like I have benefited, I have some extra information that makes my own training smarter that I’m still playing around with and that’s it’s a one of test. It’s not investing in the Bloods that’s, say, a lot more money and commitment. Therefore, I feel like it’s worth it if someone wants to do it. From a training point of view, I think it’s a really good tool if it’s something that interests you. You can really add value to your clients but it depends on your business model and if you work with and why you want to make use of it. My values are pretty strong and I feel it adds value. I think as a trainer that’s what I would say. It does add value.
I’m glad I’m doing it now with the experience that I’ve got and the skillset that I’ve got. I think if I was taking it on as a younger trainer I might feel a little bit lost as to how to really get a client to utilize it and feel confident with that.

DNA FIT: Have you recently had a success story with a client who started off being tested with DNAFit at all?

Kim: Yes. Obviously, most of my clients, I think the first batch, probably was about three months so we’re still tweaking things and observing what they’re doing. One guy we completely changed his diet. He was stuck in the low-carb mindset from reading media things and it had worked up to a point.
I just had a sense he needed some carbs so I thought, “I really hope he takes the DNA test and we see what goes on there.” I also felt he needed a lot more recovery time. It was great because we’d been talking about it for a while but the Intragram really worked for him and we went into everything. He adapted his nutrition and has a more balanced food plan toward the Mediterranean Diet.

We’ve reduced some of his sessions, increased his recovery times and added just one supplement at the moment to see the difference. I think over the three months he’s lost four kilograms and 6% body fat. He was in the fit and healthy range and he was doing well. He’s eating more good foods and he’s feeling less stressed and pressured by his training because he has more space and time for life. If anyone’s listening or reading this and thinking, “You should have got him to do that before,” we talked about it but sometimes you get stuck in your mindset of what you feel did work and it’s quite hard to then have the courage to change.
For me, it gave him the confidence with what I was saying and also then that DNA backup to trust the change for a set period. It’s been really good.

DNA FIT: That’s a great response, Kim. Thank you. Just to clarify, he’s training less, a tweak to his diet and he’s getting better results because of that?

Kim:Yes, that’s right!

DNA FIT: Thank you for giving us a great incite into your business and how DNAFit supports that. Is there anything else you would like to add?

Kim: Before you stop it, I could add that from a female point of view, from a body confidence point, I say it tentatively because it is only three months. In my Inside Out program, which is like mind and body coaching, men and women, but specifically women, I’m really excited because it seems to be giving them a bit more confidence to eat a bit more, rest a bit more. It’s exciting and therefore for my younger clients who are maybe late teens/early 20s, I can really help them train smart and get their nutrition good and then fertility ones and post-menopause it’s just adding extra stuff. I’m still integrating it and I haven’t used it and I won’t use it with all my clients.
It’s young knowledge and experience that I’m giving examples from but I think it’s really exciting.

Discover how you can certify as a DNAFit Trainer with our Online Academy. Click the button for more info.

Secure Your Spot Now!